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Bee

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Brand: 
Humo/Durex
Business Category: 
Media Outlets: Broadcasters-Publishers-Online-Games-Music
Agency: 
Duval Guillaume

This humorous ad for an offbeat Belgian magazine shows a scholarly looking woman at a cafe who is besieged by a bee repeatedly hitting her mouth.

The commercial focuses on a special giveaway item for the publication -- fruit flavored condoms. At the end of the ad, a young man seated at another table is also attacked in his mouth by the fly, indicating that he, too, had a fruit flavored condom in his mouth.

It is a charming, inclusive ad, though it may not be as memorable for the magazine as for the condoms it is accompanied by.

Video or Print Ad: 
Video Ad
Country: 
http://s3.amazonaws.com/commercialcloset/VideoLibrary/460humo.flv
Video Thumbnail: