Omnicom Media accelerates acceptance through advertising industry

The Omnicom Group upped the ante on their LGBT pride work this year. The marketing and corporate communications leader held a company-wide LGBT initiative all month long, called "Be an Ally. Accelerate Acceptance," around GLAAD's #GotYourBack campaign.

The #GotYourBack campaign encourages people and organizations across the country to come out as allies of lesbian, gay, bisexual, and transgender (LGBT) people to promote acceptance and understanding. Inspired by GLAAD's #GotYourBack, Omnicon hosted events in their offices across the country in New York, San Francisco, Chicago, and Los Angeles featuring a panel discussion and networking events to encourage their employees to openly support LGBT people.

In New York, over 100 advertisers from their PHD network, comprising 80 offices in 70 markets, attended the event, while 50 advertisers were in attendance at the events in every other city. A panel discussion focused around the question, "What does it mean to be an ally?", and encouraged partners to challenge and advance their ideas about allyship. Employees were also encouraged to participate in Omnicom's #GotYourBack media campaign to promote visibility of LGBT allyship in the media.

Get filled in by watching the panel, featuring GLAAD's Vice President of Programs, Zeke Stokes, as well as Chief Diversity Officer for Omnicom Tiffany Warren, OMD's Director of Data Strategy Ron Jenkins, Sirius XM Out Q's Tim Bennett and John Nash, and moderated by Associate Director of Diversity and Inclusion at Omnicom Media Group, Rosa Nunez.

The Omnicom Group supports GLAAD and the movement to accelerate LGBT acceptance all year long by sponsoring the GLAAD Amplifier Awards, which honors the best in LGBT-inclusive advertising, marketing, and public relations and promoting LGBT inclusion in their own advertising work.

To learn more about the #GotYourBack campaign and show how you are an ally to the LGBT community, visit