NBCUniversal shows their purple pride for #SpiritDay

NBCUniversal went purple across the board today in celebration of #SpiritDay. Talent from Syfy, NBC, NBC News, Universal Kids, and more showed their support of LGBTQ youth for Spirit Day!

The iconic NBC peacock turned purple with a #SpiritDay message during NBC's new comedy 'Connecting...' sending a huge message of solidarity to LGBTQ viewers and families watching. 

CNBC reporters and anchors are participating throughout the day and logos on CNBC, CNBC.com, as well as the network’s social media handles have also turned purple. Anchors of TODAY, MSNBC and Telemundo's Un Nuevo Día also participated and spoke about their support for LGBTQ youth on-air. Throughout Spirit Day audiences can also catch a special Spirit Day spot that is airing on NBC, CNBC, MSNBC, Bravo, Syfy, USA, E!, and Oxygen. 

Check out stars including Sterling K. Brown, Melanie Scrofano, Andy Cohen and more below!



I didn’t have anything purple to wear for #SpiritDay so I’m showing my support with this beautiful purple hibiscus. I believe every young person should be free to bloom and become who they want to be without being bullied because of it. Spirit Day is about speaking out against LGBTQ bullying and standing with LGBTQ youth, who disproportionately face bullying and harassment because of their identities. Pledging to "go purple" on Spirit Day is a way for us to visibly show solidarity with LGBTQ youth and to take part in the largest, most visible anti-bullying campaign in the world. I am proud to show my support for LGBTQ youth of all backgrounds, races, gender identities, and sexual orientations For more information, including how you can donate, check out the @glaad IG page or head to glaad.org/spiritday #spiritday #lgbtq #glaad #choosekindness #loveislove

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About Spirit Day
Each year, millions go purple for GLAAD’s Spirit Day to support LGBTQ youth in a united stand against bullying. Started in 2010 by high school student Brittany McMillan in response to numerous young LGBTQ lives lost to suicide, Spirit Day now draws the participation of celebrities, schools, faith institutions, national landmarks, corporations, media outlets, sports leagues, and advocates around the world, all joining together to stand against bullying and support LGBTQ youth.

Presenting partners Delta Air Lines, Kellogg Company, and Target, official partners Amazon, NYC Department of Youth and Community Development and the New York City Council, and Skittles, as well as community partners Kirkland & Ellis, NBA & WNBA will all participate in 2020 Spirit Day.

In 2020, Spirit Day takes on a renewed importance due to the unprecedented challenges facing LGBTQ youth. This year, many LGBTQ youth are beginning the school year at home and are unable to attend in-person meetings of Gay-Straight Alliances, Gender-Sexuality Alliances or on-campus college LGBTQ organizations. Some LGBTQ youth may be confined to a home environment that may be unsupportive or abusive. Calls to The Trevor Project’s hotline for LGBTQ youth have at times more than doubled since the COVID-19 pandemic began.

This year, Spirit Day is on October 15, 2020. Take the Spirit Day pledge to show LGBTQ youth you've got their backs at glaad.org/spiritday. Follow @GLAAD on Twitter, Facebook, and Instagram to keep up to date with #SpiritDay news.