NBC starts the morning right, goes purple for #spiritday

NBC News programs and morning shows kicked the morning of Spirit Day off right, showing people across the country their support for LGBT youth in a stand against bullying.

This morning, the hosts of NBC's Today show told America they were "standing in solidarity with the LGBT community" by wearing purple – and the NBC logo even went purple to match.




With my "homie" @wesleyjoliver all smiles in #purple #spiritday @todayshow

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Also in New York, WNBC's morning team:


On the West Coast, NBC Los Angeles joined in:


And down in South Florida, NBC 6 went all out:

Nationwide, viewers saw some of their favorite commentators rockin' purple on CNBC and MSNBC:


Spirit Day, which takes place today, October 16, inspires millions to wear purple or "go purple" online in a united stand against bullying and to show their support for LGBT youth. Each year, Spirit Day draws the participation of celebrities, corporations, media outlets, sports leagues, schools, faith institutions, national landmarks, and individuals. Spirit Day is made possible by the generous support of its national partners PepsiCo and Wells Fargo, as well as official partners Comcast-NBCUniversal and Google, and supporting partner American Eagle Outfitters.

You can go purple now by putting on purple, posting about #spiritday, and sharing your favorite #spiritday posts on social media.

Check out glaad.org/spiritday for more about how to stand against anti-LGBT bullying and follow @GLAAD on Twitter to keep up to date with #spiritday news!​