MTV and its stars rock #SpiritDay

MTV has been one of the biggest supporters of Spirit Day this year, spreading the anti-bullying message far and wide. The network and tons of its top music and entertainment icons have gone purple in a show of solidarity with its young LGBT fans, letting them know that they are not alone.

For the third year in a row, MTV and mtvU turned purple on-air and online to celebrate Spirit Day, as will MTV’s Times Square Screens.

Wilson Cruz, GLAAD National Spokesperson, spoke about MTV's enthusiasm for Spirit Day. "We are excited that MTV is continuing their legacy of being on the cutting edge of pop culture and LGBT inclusivity. For decades, MTV has introduced authentic and relatable LGBT figures through reality shows, scripted series, and, of course, music videos to generations of teens and young adults."

MTV has changed all of its social media sites' backgrounds and logos to purple (check out its awesome Facebook and Twitter pages) and actively promoted Spirit Day with tweets and posts encouraging their fans to take part as well. They even created a Spirit Day themed logo on their website. If you're looking for some music to celebrate Spirit Day to, then they've got you covered with MTV's Spirit Day-themed playlist.

Tons of MTV stars have have taken on the roles of Spirit Day participants and ambassadors, themselves including Ke$ha, Awkward.’s Jillian Rose Reed and Molly Tarlov, Teen Wolf’s Dylan O’Brien and Tyler Posey, JWOWW, Snooki, Girl Code’s Alice Wetterlund, and Catfish’s Nev Schulman and Max George.

Music artists like Demi Lovato, Macklemore and Ryan Lewis, Melissa Etheridge, Mary Lambert, and Kacey Musgraves have all gone purple, speaking out for those who have been previously silenced by bullying.

MTV’s ACT Blog also went purple and featured special coverage of the day. The first 500 people who shared a purple-themed photo with MTV’s “A Thin Line” campaign on Facebook or Twitter using the hashtag #SpiritDay will receive a free “A Thin Line” bracelet. The "A Thin Line" campaign, which empowers young people to help stop the spread of digital abuse, has already inspired more than 1.5 million young people to take action.

 

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