Facebook Launches New Social Application to Help Prevent Bullying

Facebook and Time Warner Inc. recently announced the launch of their Stop Bullying: Speak Up Social Pledge, the latest addition to their major cross-platform initiative to prevent bullying. This interactive social media pledge allows students and adults to make a personal commitment to help stop bullying. Its launch coincides with the back-to-school season and the National Bullying Prevention Month in October.

The Stop Bullying: Speak Up Social Pledge Facebook App is geared toward students, parents and educators, and encourages them to invite friends and family to take the pledge, share their personal experiences with bullying and create bullying prevention groups on Facebook for their own schools. The Facebook Pledge App also includes special messages from celebrities, suggestions for preventing bullying and links to additional resources.

Sheryl Sandberg, Chief Operating Officer of Facebook, said: “We believe that by working together with parents and teachers, we can teach young people to speak up and stop bullying.” Through the partnership with Time Warner Inc., this initiative will benefit from their combined resources, allowing the message to be amplified even further.

Perhaps the best part of this initiative is that it targets a crucial and often overlooked audience – the “bullying bystanders” that silently stand by as someone is bullied. The Pledge aims to inspire these witnesses to speak up by providing valuable suggestions of how to take action and make a difference.

In 2010, GLAAD and Facebook teamed up to create the Network of Support, an educational initiative that works to put an end to anti-LGBT cyberbullying. The Network of Support is comprised of LGBT advocacy organizations, including GLAAD, GLSEN, HRC, PFLAG and The Trevor Project, in conjunction with MTV's "A Thin Line" campaign. GLAAD also worked with Facebook to reshape the way that the site responds to hateful, anti-LGBT comments posted on public pages.

To take Facebook's Stop Bullying: Speak Up Social Pledge and learn more about how you can Stop Bullying and Speak Up, please visit: