CNBC peacock and hosts of TODAY, The View, Un Nuevo Día, LIVE with Kelly & Ryan, MSNBC, Good Morning America, and CNN start #SpiritDay by wearing purple

Morning shows spanning across networks started their day in purple, kick-starting the morning with a clear message of support for LGBTQ youth on Spirit Day, an international celebration to show LGBTQ youth, who disproportionately face bullying and harassment because of their identities, that folks have their backs.

In a powerful sign of support for LGBTQ youth, CNBC changed their iconic on-air peacock logo fully purple for Spirit Day in addition to the all the anchors dawning the color and spotlighting the Spirit Day logo on the Thomson Reuters in the background. CNBC.com and mobile icons are also purple to stand up against bullying. 

Access Hollywood Live also joined in with hosts Natalie Morales and Kit Hoover going purple and highlighting the important message of combating LGBTQ bullying on air.

On The View all the co-hosts wore purple and the official twitter account sent out a message of support for LGBTQ youth who face bullying. 

Over at the TODAY show Savannah Guthrie, Matt Lauer and Hoda Kotb all clad purple in honor of Spirit Day. Comcast and NBCUniversal employees, hosts and talent are sharing photos all day using #SpiritDay and #prideNBCU

The cast of Telemundo's popular morning show, Un Nuevo Día had an amazing presence, dressed in GLAAD purple anti-bullying t-shirts. They also discussed anti-LGBTQ bullying and the meaning of Spirit Day.

Kelly & Ryan gave a shout-out to spirit day and talked about the importance of anti-bullying activism and MSNBC hosts including Joe Scarborough and Mika Brzezinski of Morning Joe made sure viewers woke up to the important message of standing up for LGBTQ youth.


On CNN hosts John Berman and Poppy Harlow also joined suit to show support for LGBTQ youth, along with Gio Benitez of Good Morning America over at ABC. 

From morning show to late night television, make sure to keep an eye out for more celebrities and TV shows celebrating Spirit Day throughout the whole day!

About Spirit Day

Each year, millions go purple for GLAAD’s Spirit Day to support LGBTQ youth in a united stand against bullying. Started in 2010 by high school student Brittany McMillan in response to numerous young LGBTQ lives lost to suicide, Spirit Day now draws the participation of celebrities, schools, faith institutions, national landmarks, corporations, media outlets, sports leagues, and advocates around the world, all joining together to stand against bullying and support LGBTQ youth.

As anti-LGBTQ policies, hate crimes, and harassment are on the rise, it is now especially important to let all marginalized youth know they are supported.

This year, Spirit Day is on October 19, 2017. Take the Spirit Day pledge to show LGBTQ youth you've got their backs at glaad.org/spiritday. Follow @GLAAD on TwitterFacebookInstagram, and Tumblr to keep up to date with #SpiritDay news.