ABC goes purple for #spiritday

ABC is taking a stand against bullying by going purple for Spirit Day throughout the day. Starting early this morning Good Morning America broadcast a segment about Spirit Day and Disney ABC Television Group's Choose Kindness Campaign.
The ladies on The View also wore purple and the show has been tweeting about Spirit Day throughout the day.

Going into primetime, all of the shows have changed their social media profile pictures to purple. Grey's Anatomy, Scandal and How to Get Away with Murder all include multidimensional LGBT characters.

Going into late night, Jimmy Kimmel also wore purple on Jimmy Kimmel Live.

Several ABC stars have also been tweeting abour Spirit Day throughout the day.


GLAAD, GLSEN and Pacer’s National Bullying Prevention Center are also partnering with the Disney ABC Television Group for the Choose Kindness campaign. For National Bullying Prevention month Disney's Be Inspired website will include resources for children, teens, and parents about how to prevent bullying.

Spirit Day, which takes place today, October 16, inspires millions to wear purple or "go purple" online in a united stand against bullying and to show their support for LGBT youth. Each year, Spirit Day draws the participation of celebritiescorporationsmedia outletssports leagues,schoolsfaith institutionsnational landmarks, and individuals. Spirit Day is made possible by the generous support of its national partners PepsiCo and Wells Fargo, as well as official partners Comcast-NBCUniversal and Google, and supporting partner American Eagle Outfitters.

You can go purple now by putting on purple, posting about #spiritday, and sharing your favorite #spiritday posts on social media.

Check out for more about how to stand against anti-LGBT bullying and follow @GLAAD on Twitter to keep up to date with #spiritday news!​