Look Different

MTV turns up their purple for #SpiritDay

In what has become MTV tradition, the network is busting out all of the purple for this year's Spirit Day. Their shows, stars and on-air logos are all sporting their best shade of purple to stand up against bullying of LGBT youth.
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Viacom takes over airwaves this #spiritday to stop bullying

Viacom -- its channels including MTV, Logo, and VH1 -- and stars like Laverne Cox will show their support for LGBT youth on Spirit Day, with the help of groundbreaking advocates Edie Windsor and Roberta Kaplan this Thursday. It will be hard to miss Viacom's "spirit" on October 16.

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MTV reveals week of #LookDifferent programming across networks

MTV this morning announced a week-long slate of anti-bias programming to take over MTV, Logo, MTV2 and mtvU leading up to Friday's premiere of the documentary "Laverne Cox Presents: The T Word," including going purple for Spirit Day on October 16.
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MTV's Look Different campaign launches #GoodLook advice panel; $10,000 Look Different Challenge

MTV's Look Different Campaign - which combines on-air and digital content with the power of social media - today launched their new Good Look Panel to discuss bias and the Look Different Challenge with a $10,000 grand prize.

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MTV launches "Look Different" campaign to help youth fight racial, gender and LGBT inequality

MTV today launched the "Look Different" campaign – a multiyear combination of on-air and digital content plus the power of social media – to give youth the tools and the forum to discuss hidden racial, gender and LGBT inequality in society.
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