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J.C. PENNEY, GENERAL MOTORS, LEXUS, ALLSTATE AMONG AWARD RECIPIENTS AT 2012 GLAAD AMPLIFIER AWARDS PRESENTED BY THE OMNICOM GROUP

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Wilson Cruz hosts official Advertising Week event presented by Ketel One and Ketchum

Rich Ferraro
Vice President of Communications, GLAAD
(646) 871-8011
ferraro@glaad.org

October 3, 2012

New York, NY, October 3, 2012 – Josh Kilmer-Purcell and Brent Ridge (The Amazing Race, The Fabulous Beekman Boys), Janet Mock (writer and advocate), Christian Campbell (Big Love), Isis King (model and designer), and Ryan Serhant (Million Dollar Listing New York) were among the special guests who joined GLAAD to honor outstanding images of the lesbian, gay, bisexual and transgender (LGBT) community in public relations and advertising at the 2012 GLAAD Amplifier Awards, held Tuesday, October 2nd in New York City.

Actor and advocate, Wilson Cruz hosted the event which elevates and promotes individuals and projects in the advertising and public relations industries for groundbreaking representations of the LGBT community.

Following is a complete list of GLAAD Amplifier Award recipients announced Tuesday in New York. A complete list of nominees and images of the nominees may be found at http://www.glaad.org/amplifierawards/nominees

• Advertising - The Hot Spot (Mainstream Market): "First Pals" (J.C. Penney)

• Advertising - The Hot Spot (LGBT Market): TIE: "Lexus Celebrates The Advocate's 45th Anniversary" (Lexus) and "Mom, Dad, I'm Electric." (General Motors)

• Digital - Out and Interactive: "Equality Is _____" (Allstate Insurance Co.)

• Public Relations - Out and Proud: "The Faceoff" (You Can Play Project)

"Tonight's nominees and award recipients set new industry standards which underline the value of gay and transgender consumers," said GLAAD President Herndon Graddick. "More and more companies are moving toward campaigns that include LGBT people, not only as potential customers, but as part of the American cultural fabric."

Advertising and PR Honored at GLAAD Amplifier Awards
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Other attendees included: Ramona Singer, Aviva Drescher (The Real Housewives of New York City); Carmen Carrera, Jiggly Caliente, Mimi Imfurst, and Phi Phi O’hara (Rupaul’s Drag Race); comedian Dave Rubin; singer/songwriter Alex Davis, Imperial Court of New York Emperor XXI Ritz Kraka and Empress XXVI Witti Repartee.

Nominees for the 2012 GLAAD Amplifier Awards were printed, broadcast or appeared online between July 1, 2011 and June 30, 2012. Nominees were selected by a jury comprised of staff members from Omnicom Group, Deutsch, Digitas Health, Ketchum, Omnicom Media Group, Publicis Kaplan Thaler, TBWA.

Leveraging GLAAD's media advocacy and anti-LGBT defamation resources, GLAAD's Advertising Media Program proactively advances inclusion of the LGBT community in mainstream advertising through advocacy work at advertising agencies and corporate advertising departments. GLAAD maintains an online library of over 4,000 LGBT-inclusive ads at http://www.glaad.org/advertising.

The Omnicom Group brings you the GLAAD Amplifier Awards, presented by Ketel One Vodka and Ketchum. GLAAD is also grateful to the event's Jury Host Deutsch, Silver Corporate Partner Barefoot Wine & Bubbly and GayCities, Bronze Corporate Partners Johnson & Johnson and Target 10, and Corporate Partner Orbitz.