GLAAD's media training curricula cover a broad range of media skills, from the basics of strategizing your own media plan, to improving your media skills, to monitoring your local media.

MediaActivism: Monitor & respond to local coverage of LGBT issues.

MediaAdvocacy for People of Color: Monitor & respond to media coverage of POC issues

MediaEssentials: Publicize your organization and its mission.

Youth Media Action Kit: Media skills workbook especially for youth.

To apply for a GLAAD media training for your organization, download the Training Services Application or contact Rashad Robinson at (646) 871-8017 or at robinson@glaad.org.

Program Details

MediaActivism 90 Minutes

MediaActivism will give you the tools to monitor representations of LGBT people in your local media, respond effectively to poor coverage and proactively work to prevent defamation in your community.

MediaActivism Manual in English

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MediaActivism Manual in Spanish

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Report defamation in the media now!

[ report now! ]

MediaAdvocacy for People of Color addresses the topics covered in our general MediaActivism training specifically in regards to media representations of LGBT people of color, including representations within ethnic media as well as lesbian, gay, bisexual and transgender media.

Visit GLAAD's Cultural Interest Media website for more information about GLAAD's work with POC communities.

MediaEssentials 4-6 Hours

MediaEssentials is our core training, designed to give you a thorough introduction to the skills you need to effectively work with the media. Part 1, MediaBasics, works through the most basic media skills, including developing a media message, writing effective press releases & introductory letters, and creating press packets. Part 2, MediaPresence, focuses on interview skills, preparing you for the toughest questions. You'll learn to create an effective sound bite and to avoid some of the most common interview mistakes.

MediaBasics and MediaPresence are available as separate 90 minute trainings.

MediaEssentials training manual

[ Download PDF ] (file size: 365 KB)