Marriott to LGBT guests: "Be You, With Us"
Marriott International today announced a new marketing campaign aimed at LGBT travelers, friends and families – "Be You, With Us."
The "Be You, With Us" campaign launches in celebration of Pride season (often observed from June through September) in cities around the world that host gay pride parades and festivals to celebrate the LGBT community.
The campaign is filled with imagery and messages that welcome all guests to be themselves when staying with Marriott. The campaign offers travel packages and specialized hotel experiences and culminates with a sweepstakes where one grand prize winner and guest will receive a trip valued at $5,000 to the 2013 New York, San Francisco or Berlin Gay Pride Festivals.