A Leader in Iowa, Santorum Still Has Trouble Online

Danny Sullivan of SearchEngineLand says that former Sen. Rick Santorum (R-Pa.) still has a "Google problem" (which resulted from a campaign by Dan Savage), because of Santorum's own strategy. Sullivan: “He hasn’t maintained any type of official ‘residence,’ if you will, for himself online. So he can’t build up links to the right place, which in turn would help him rise, and here he is doing it again. He’s effectively redirected all the ‘calls’ to his official number and pointed them to some call center, in Internet terms.”