Turn Lives

Brand: 
Gay issues awareness
Business Category: 
Nonprofit/NGO (gay)
Agency: 
Zimmerman & Markman

With an image of a happy couple's photograph, various comments are heard.

"People like that make me sick," says a man. "I hate the way that they look," says a woman, and the photograph is torn in two. "You don't have to be that way." "It's unnatural." "Why do they walk like that?" The comments get more vicious: "Fag... homo... dyke... they're freaks... They're not normal... It's a sickness... They deserve what they get."

Then an announcer adds, "Every year, thousands are harassed, beaten and some even murdered -- just because they're lesbian or gay. Let's think what hate can do."

Video or Print Ad: 
Video Ad
Country: 
http://s3.amazonaws.com/commercialcloset/VideoLibrary/422pflagturnlivesBIG.flv
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