Be Yourself

Brand: 
Merrill Lynch
Year: 
2002
Business Category: 
Financial Services
Agency: 
Merrill Lynch in-house

This ad for Merrill Lynch, which shows a rainbow of thumb prints, reads, "Be Yourself. Race. Ethnicity. Religion. Nationality. Gender. Sexual orientation. In the end, there's just one variety of human being. The individual. All six billion of us. Be bullish."

Video or Print Ad: 
Print Ad
Country: 
US
Video Thumbnail: