Absolut Achievement

Brand: 
Absolut vodka
Year: 
2003
Business Category: 
Alcoholic Beverages
Agency: 
TBWA Worldwide

Inspired by the classic Absolut bottle design, as Absolut ads always are, this gay-themed print ad stacks a film lupe and film cannisters featuring the names of gay movies, including "Stonewall," "Edge of Seventeen," "Boys Life," "Steam," "Lan Yu," and others. The ad appeared in gay film festivals sponsored by the brand.

Video or Print Ad: 
Print Ad
Country: 
US
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