Daryl Lee is the Global CEO of UM, a global media agency that fuses curiosity and creativity to unlock competitive advantage through media for brands. Daryl is responsible for UM’s global strategy, direction and operations, and oversees global management for UM’s clients, including Coca-Cola, Hershey’s, Johnson & Johnson and MasterCard.
Daryl's passion for curiosity and the power of story-telling defines his leadership style and stems from his unique background, having held leadership positions at both creative and media agencies within the Interpublic Group.
Prior to his current position, Daryl was the Global Chief Strategy Officer at McCann Erickson, where he was responsible for working across all McCann offices to ensure clients received integrated brand solutions customized to their business and marketing challenges.
Daryl was formerly at UM as the Head of Global Strategy from 2006 – 2010. During that time, he built the Communications Planning Practice across global clients including Coca-Cola, Johnson & Johnson, MasterCard, Microsoft, and Sony. Daryl’s efforts contributed to UM being named U.S. Media Agency of the Year in 2009.
Daryl also worked for several years at Ogilvy, where he was the head of the Marketing Strategy Group and the 360 Strategy Director for the IBM account around the world. He started his career as a consultant for McKinsey & Company in the New York office.
Daryl has a D.Phil in English Literature from Oxford University, which he attended as a Rhodes Scholar. He is also a Global Board Member of Effie Worldwide.