Live from the 2010 Sundance Film Festival - cineGLAAD's Out Loud: The Role of a Publicist & Creating Buzz For Your LGBT Festival Film

January 24, 2010
In 2010, GLAAD is excited to announce a partnership with the Sundance Institute and to unveil its new multi-day programmatic event, cineGLAAD. cineGLAAD will celebrate and elevate the voices of filmmakers whose storytelling highlights the visibility and inclusion of the LGBT community. While cineGLAAD is in the 2010 Sundance Film Festival Filmmaker Lodge, it will host three educational panel discussions where LGBT filmmakers can learn best practices for sharing their important stories with the world. Our first panel, held yesterday, featured publicists Annie Jeeves (Fifteen Minutes PR - William S. Burroughs: A Man Within), John Murphy (Murphy PR - A Serious Man) and Mark Pogachefsky (mPRm - Howl), filmmakers Javier Fuentes-Leon (Contracorriente) and Yony Leyser (William S. Burroughs: A Man Within) and GLAAD Director of Entertainment Media, Taj Paxton as they dispensed advice to LGBT filmmakers on how to leverage their visibility and speak to the media about their films' LGBT content. Stay tuned later today when we bring you video of Murphy and Pogachefsky as they discuss their efforts surrounding the release of the Academy Award-winning film Milk and get specific about ways that 2010 Sundance Film Festival filmmakers can reach audiences with their films.